Legal & Compliance
At Profitified, we are committed to protecting your personal information and your right to privacy. This policy explains how we collect, use, and safeguard your data.
Last updated:
Profitified ("we," "our," or "us") operates as a real estate acquisition and investment services company. This Privacy Policy applies to all information collected through our website, digital platforms, and any related services we offer (collectively, the "Services").
Personal data means any information relating to an identified or identifiable natural person — including, but not limited to, names, email addresses, phone numbers, property details, and financial information provided voluntarily.
Processing means any operation performed on personal data, such as collection, recording, storage, adaptation, retrieval, use, disclosure, erasure, or destruction.
By accessing or using our Services, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. If you do not agree, please discontinue use of our Services immediately.
We collect information you provide directly to us and information we collect automatically when you use our Services.
We may receive information about you from third-party sources such as real estate listing platforms, public property records, partner referral sources, and social media platforms, consistent with their privacy policies.
We use the information we collect for the following purposes:
Legal basis for processing (GDPR): Where applicable, we process personal data on the basis of: (a) your consent; (b) performance of a contract; (c) compliance with legal obligations; or (d) our legitimate interests in operating and improving our business, where those interests are not overridden by your rights.
[Placeholder: specify your primary lawful basis per data type as required by GDPR Article 6]
We do not sell your personal information to third parties. We may share your information in the following limited circumstances:
We engage trusted third-party vendors to perform functions on our behalf, including but not limited to:
These providers are contractually bound to use your data only as directed by us and in accordance with this policy.
With your consent or as necessary to fulfill a transaction, we may share information with real estate agents, title companies, lenders, builders, or other partners directly involved in a deal.
We may disclose personal data if required to do so by law, regulation, court order, or governmental authority, or if we believe disclosure is necessary to protect the rights, property, or safety of Profitified, our clients, or the public.
In the event of a merger, acquisition, sale of assets, or other business reorganization, your personal data may be transferred as part of that transaction. We will notify you of any such change in ownership or control.
We retain personal data for as long as necessary to fulfill the purposes for which it was collected, including satisfying legal, accounting, or reporting obligations. Retention periods vary by data type:
After the applicable retention period, data is securely deleted or anonymized so that it can no longer be associated with an individual.
Depending on your location, you may have the following rights regarding your personal data:
Right of Access
Request a copy of the personal data we hold about you.
Right to Correction
Request that we correct inaccurate or incomplete personal data.
Right to Deletion
Request erasure of your personal data ('right to be forgotten').
Right to Restrict Processing
Request that we limit how we use your personal data.
Right to Data Portability
Receive your data in a structured, machine-readable format.
Right to Object
Object to processing based on legitimate interests or for direct marketing.
CCPA Notice (California Residents)
California residents have the right to know what personal information is collected and how it is used, the right to opt-out of the sale of personal information, and the right not to be discriminated against for exercising these rights. We do not sell personal information as defined by the CCPA. [Placeholder: add your designated methods for submitting CCPA requests]
GDPR Notice (EEA / UK Residents)
If you are located in the European Economic Area or United Kingdom, you have rights under the General Data Protection Regulation (GDPR) or UK GDPR. You also have the right to lodge a complaint with your local supervisory authority. [Placeholder: specify your Data Protection Officer contact and EU/UK representative if applicable]
To exercise any of these rights, please contact us using the information provided in Section 9. We will respond within [Placeholder: e.g., 30 days] of receiving your verified request.
We implement industry-standard technical and organizational security measures designed to protect your personal data against unauthorized access, alteration, disclosure, or destruction. These measures include:
While we take reasonable precautions, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security and encourage you to use strong, unique passwords and protect your login credentials.
In the event of a data breach that is likely to result in high risk to your rights and freedoms, we will notify you and applicable regulatory authorities as required by law.
This Privacy Policy is one part of our broader compliance framework. Please review our complete suite of legal policies:
This document
General terms of service
How we use cookies & tracking
Text message program terms
How SMS data is handled
Our accessibility commitment
Limitations & disclaimers
Fair housing compliance
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact our Privacy Team:
Company
Profitified
Phone
804-552-5557Mailing Address
6841 Forest Hill Avenue, Richmond, Virginia 23225
Response Time
We aim to respond to all privacy inquiries within [Placeholder: e.g., 30 business days].
This Privacy Policy may be updated from time to time. We will post any changes on this page and update the "Last Updated" date at the top of the policy. Where changes are material, we will provide more prominent notice (such as an email notification). Your continued use of our Services after any update constitutes acceptance of the revised policy.